..ABOUT PAGE TITLE..
PAGE TITLE - IMPORTANT ELEMENT IN SEO
. Page Title is the No.1 aspect for On-Page SEO.
. Since it's an On Page element, you have 100%
control on it.
. It is the first think that users see in SERP or Search Results.
. Page Title help Search Engines to understand the TOPIC and CONTENT on your Page
Your Targeted keyword must be included in Page Title for which you are creating contents or web page or blog post.
.More about Meta Title
.it is summary of the EXCAT contents that user will get on that Page.
.it can be seen on Title Bar of your Web Browser.
.Google will be display first 70 Characters. In some cases it may go upto 71 characters.
.Width 600 Pixels
.I recommend around 55 to 65 Characters.
.Each Page must have Unique Page Title (No Duplication.)
PREVIEW Meta Title
In case you have static website and you want to have a test preview
on "How your Title will Look in Search Engine?",then visit below link :-
Title is located at....
<title> This is Title </title>
inside <head> Tag on your Web Page
..ABOUT BACKLINKS..
Pre-Penguin Scenario
.Before update by Google "Penguin Algorithm" ,it was easy to get good rankings by getting backlinks from my websites.
.People used to crat few domains and blogs of their own, and then creating backlinks to their main domain or website for which they required to have good rankings.
.But now the scenario has been changed.
After Penguin Update
.Search engines now value Quality over Quality.
.Quality links from Relevant sites or domains.
.Backlinks from High Authority Domain have higher value.
More About Backlinks
.Backlinks help in getting better search engines rankings.
.It is part ODD Page SEO.
.If any of your page / blog or content is getting organic links from other sites, then your page or content will obviously rank higher with search engines. posts/pages along with those leading to your homepage.
.Your goal should be to create links to individual posts / pages along with those leading to your homepage.
.Backlinks help search engine bots discover links to your site and crawl your site effectively.
.Especially for new website, it is important to grt backlinks as they help in the faster discovery and indexing of your site.
Basic Example:
.Just to have a basic understanding, below are some examples of backlinks :-
.I posted a Video on You-tube and below description. you will find LINK to my website.
.When someone finds my video or information more valuable, then he will visit my website from the link given, if any.
.By that way, l am getting organic traffic to my website through Backlinks on other websites.
.In the next session we will understand more about backlinks
..ABOUT KEYWORDS..
The Only Consistent Part in SEO...
Google and other search engines always keep on changing their
algorithms to provide relevant search results to searchers.
However the only thing personally found consistent in SEO is
"Keywords".
What are Keywords?
A keyword is a word or a phrase that describe the topic of the
page. Often keywords are "Search Queries" entered by Users to
find particular information, product or service.
Keywords vs Search Queries
Many digital marketers have misconception that user's search query
is equal to keywords .Well that's wrong
One Page / Keywords ?
.Entire strategy for On-Page SEO and to some extent
on off-Page is basded on Keywords.
.Before we start implementing On-Page SEO, we need to do "Keyword Research"
.Whether you are creating Site Title, Page Title, Image
Alt Tag, Meta Data or even actual Page Contents, we
need to have relevant keywords first.
THIS KEYWORDS ARE ABOUT SEO COURSE:
Related searches for seo course
- seo ,
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